Currently, 89% of businesses are selling or planning to sell on at least one e-commerce platform. Businesses are rapidly moving to accommodate the growing frequency and number of customers buying online. In 2022, 54% of businesses that experienced growth had invested in e-commerce technologies, demonstrating the importance of this strategy. Using its proprietary Intuit Generative AI Operating System (GenOS) Intuit is fueling rapid innovation at scale across its products and services to solve its customers’ most important financial problems and drive durable growth.
Intuit has been building AI capabilities - including machine learning, knowledge engineering, natural language processing and understanding, and generative AI - directly into its products to provide customers with personalized experiences with accuracy and speed, at scale. Intuit QuickBooks is committed to driving innovation to power prosperity for customers at every stage of growth.įor more than a decade, Intuit has been driving AI innovation to help its customers solve their most important problems. While nearly 72% of businesses have a goal of increasing revenue this year, nearly as many (71%) admit achieving that goal is difficult in today’s market. AI helps reduce the operational burden and automate low-level tasks, leveling the playing field for businesses by giving owners more time and resources to focus on what really matters.” If ever there was a time to tune in and understand how AI and technology can unlock prosperity for your business, it’s now. “The short answer is, know where to invest. “The number one question I am asked by our customers is ‘How do I ensure the success of my business?’” said Kelly Vincent, VP of Mid-Market Segment and Product at Intuit.
The AI payoff: The time saved by automating tasks allows businesses to focus on other key growth areas, and 43% plan to use the time to develop customer relationships and 36% aim to focus on developing more products and services. Operational tasks ripe for disruption by AI: The top five business operations that owners wish to automate are: expense management (69%), invoicing (68%), completing payroll (51%), running financial health reports (47%), and conducting customer communications (30%). To address these challenges, business owners want solutions that can streamline and automate their operations (38%) and give greater visibility into financial performance (37%).Įssential to their short and long term success, adoption of AI-based tools is top of mind with 35% of small businesses saying they will lack the time to complete important tasks as their business grows.Ĭommon AI investments: The most common AI-based tools small business owners plan to adopt in the next 12 months include solutions for marketing and content creation (34%) and analyzing consumer trends and behaviors (32%), and customer service support (31%). The survey reveals critical areas where small and larger businesses are planning to invest and the potential growth impact of these investments.Īs businesses grow, managing finances and accounting (39%), lacking time to complete important tasks (35%), and dealing with customer related issues (33%) are the top challenges faced by their owners. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. The findings are from a new survey of businesses released today from Intuit Inc.
73% of businesses prioritizing AI, financial technologies, and expanding e-commerce over next 12 monthsĭespite today’s challenging macroeconomic landscape, the majority of businesses (73%) are prioritizing AI, financial technologies, and expanding e-commerce solutions with an average investment of $45,000 to $142,000 in technology tools to help drive growth and success - up an average of $10,000 from 2022.
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